Şans Girişim Joint Venture

Şans Girişim Joint Venture, a subsidiary of Demirören Holding, took over the operation of the 'iddaa' brand, Türkiye's first and only fixed-odds sports prediction game, on February 28, 2019, with a 10-year contract signed with the Sports Toto Organization.
In collaboration with Scientific Games, the world’s leading provider of betting and gaming infrastructure, Şans Girişim Joint Venture serves its players across Türkiye with approximately 6,300 fixed agents in 81 provinces, an integrated electronic platform called iddaa.com, and 6 electronic agents.



Şans Girişim Joint Venture carries out its activities under 5 main service categories:
- Risk Management
- Operations
- Channel Management
- Marketing
- Customer Service


The Easy and Fun Way to Play Sports Betting

Misli Elektronik Şans Oyunları ve Yayıncılık A.Ş., established on July 15, 2009, with a contract with the Sports Toto Organization, is a legal electronic agent offering fixed-odds betting games based on sports events to its members. On December 6, 2011, with a contract with the National Lottery Directorate, it also began offering the opportunity to purchase National Lottery tickets to its members.

Misli makes sports like football, basketball, volleyball, handball, motor sports, etc. even more entertaining with fixed-odds prediction games, attracting millions. Misli continues to operate with the mission of providing its members with a world-class, reliable, and high-quality gaming experience through its mobile applications and website.

Aiming to be the market leader, Misli, with the investment it received from Demirören Holding in 2019, has been progressing rapidly. Misli demonstrates its claim in the field of lottery and fixed-odds betting games with new product features introduced to the market, a player-centered 'Gaming Experience' approach, and innovative campaigns.

In the future, Misli aims to securely provide its millions of members with innovations such as live betting, and to support the national economy by combating illegal betting, which negatively impacts Turkish sports and sports economics with its billions of dollars in scale.

Sisal Şans

Sisal Şans was established in 2019 as a partnership between Şans Dijital ve İnteraktif Hizmetler Teknoloji Yatırım A.Ş. and Sisal S.p.A. It has been authorized for a 10-year period to organize lottery games approved by the Turkish Wealth Fund and subject to oversight by the Turkish National Lottery Administration. Sisal Şans offers players an entertaining and secure gaming experience through its nationwide access network, technical infrastructure, and innovations in the lottery sector. With hundreds of employees, numerous suppliers, a retail network consisting of thousands of agents, and millions of players, Sisal Şans creates significant value for all its stakeholders through its projects and activities.


Game Portfolio and Draws

As part of its operations, Sisal Şans develops and diversifies its lottery game portfolio. It offers players lottery games in four main categories: Numerical Games, Scratch Cards, National Lottery and Virtual Games. Games can be accessed digitally via the National Lottery Online website and mobile application, in addition to fixed and mobile agents in the retail channel. All draws are conducted in a studio called the "Chance Center," in the presence of a National Lottery Administration official and a Notary, and are broadcast live on the website www.millipiyangoonline.com and the Milli Piyango TV YouTube channel.


World Lottery Association and ISO Certification

Believing in the importance of establishing trust-based relationships with stakeholders, national regulatory authorities, and especially players, Sisal Şans prioritizes security in all its systems and applications. Aiming for its security practices to meet international standards, Sisal Şans operates with the WLA-SCS:2020 Level 2 Security Control Standard Certification and TS ISO/IEC 27001:2013 Information Security Management System Certification awarded by the World Lottery Association (WLA).


Sustainability

Sisal Şans focuses its sustainability efforts on three main areas: people, environment and responsible gaming. It implements projects to benefit its employees, agents and the community, while working to minimize the environmental impact of its operations, especially by reducing the amount of paper used in products. As part of its responsible gaming program, Sisal Şans earned the WLA Level 2 Responsible Gaming Certification from the World Lottery Association (WLA) following an evaluation in December 2022.

Hipodrom.com

Hipodrom.com is a legal and reliable horse racing betting platform operating under the Turkish Jockey Club's (TJK) electronic agency license. It aims to provide the best experience for its members by offering services through web, mobile web, iOS, and Android platforms.

With its reliable infrastructure, Hipodrom.com allows members to place bets on all domestic and international races organized by TJK through mobile and web platforms. Additionally, it aims to provide an enjoyable betting experience for racing enthusiasts, leading with innovative approaches in the industry.

Hipodrom.com provides its members with a fun and high-quality betting experience by offering ready-made tickets, expert opinions, and comprehensive statistics. Thanks to its user-friendly interface, it not only allows quick access to races and statistics but also offers the opportunity to watch TJK TV and TAY TV broadcasts on all mobile and web platforms.

Member satisfaction is one of Hipodrom.com's unwavering principles. The platform is committed to delivering the best service to all its members through its reliable brand understanding, fast technological infrastructure, and responsible gaming approach.

Azerlotereya

Azerlotereya was established in accordance with the Presidential Decree No. 599 of the President of the Republic of Azerbaijan, dated November 23, 2001. Its purpose is to develop lottery activities in the Republic of Azerbaijan, ensure the consistent protection of citizens' rights and interests, and further strengthen state control in the field of lottery activities.

According to the decree, the founder of Azerlotereya is the Ministry of Economic Development of the Republic of Azerbaijan (currently referred to as the Ministry of Economy). Azerlotereya is responsible for organizing and conducting all types of lottery arrangements, organization, and draw processes within the borders of the Republic of Azerbaijan.

History and Activities

Azerlotereya was admitted as a member of the European Lottery and Toto Association during its annual congress held in Prague, Czech Republic, from June 8 to 12, 2003. The admission ceremony took place on June 11, 2003, during the Association's General Assembly. At this congress, 88 state lottery companies from various European countries became permanent members.

Azerlotereya's activities include instant lotteries, draw lotteries, sports betting games and virtual games. Instant lottery games such as "Poz-Gazan," "Şans Yaghishi," "10X," "Zumrud," "Göz Muncugu," "5X," "Ani 50," "Gizil," and "Tap Gazan" offer chances to win large prizes of 25000, 50000, 100000, and 200000 manat.

Draw-based lottery games are conducted in a studio equipped with special equipment. Games such as "Mega 5/36," "4+4," and "Super KENO" are held daily and are broadcast live on the "Xəzər TV" and "Azerlotereya TV" YouTube channels. The "Super KENO" game offers a chance to win up to 1000000 manat, the "Mega 5/36" game offers prizes exceeding 116000 manat, and the "4+4" game offers prizes exceeding 895000 manat.

Misli.az

Following its rapid success in Turkey, Misli.az was launched in Azerbaijan on January 17, 2022.

The Misli.az website and mobile application offer users a broad range of products: sports betting, virtual betting, lottery games, electronic instant games, and virtual games. The brand has quickly gained popularity among sports bettors and lottery players.

Misli.az places great importance on research, prototyping, and user testing, which are integral parts of developing an engaging user experience (UX). These processes are meticulously carried out with the goal of providing the best customer experience.